Sunday, September 28, 2025

Pet Palette Distribution acquired by private equity firm

Pet Palette Distribution Acquired by Chris Miller and Canopy Capital Partners

Pet Palette Distribution, a leading pet product distributor based in Sykesville, MD, has announced its acquisition by pet industry veteran Chris Miller and Canopy Capital Partners (CCP) on July 15. With this acquisition, Miller will now take on the role of chief executive officer at Pet Palette.

Miller, who previously led Boss Pet Products, Inc. through its acquisition of PetEdge, Inc., a professional pet grooming supply company, brings a wealth of experience to his new role. He plans to leverage his expertise to drive growth for Pet Palette by expanding its customer base and exploring new business opportunities.

“Pet Palette is renowned for its expertly curated assortment of quality pet product brands, outstanding customer service, and impeccable operations,” said Miller. “We are excited to partner with our valued customers and the veteran management team to build on the strong foundation that has been established. Our goal is to innovate new products, expand business channels, and meet the evolving needs of our diverse customer base, including expanding into complementary product verticals such as pet grooming.”

Pet Palette has built a strong reputation within the independent pet retail community by offering a wide range of high-quality products, staying current on market trends, and providing top-notch customer service. The company’s mission is to serve as a value-add partner to pet product manufacturers and retailers.

CCP, a private equity firm based in Tampa, Fla., sees the acquisition of Pet Palette as the launch of its pet industry-focused investment strategy. Beckett Brandewie, principal at CCP, expressed excitement about supporting the business and Miller’s vision for creating an ecosystem of high-quality pet products and brands aligned with customers’ needs.

Bruce Herwald, VMD, founder of Pet Palette, also shared his enthusiasm for the acquisition, stating, “This is a fantastic opportunity for our amazing customers, employees, and associates. With these new resources, we can accomplish many of the initiatives we have always envisioned and continue to serve our customers better than ever.”

For more information on corporate strategy, financial performance, mergers, and acquisitions in the pet industry, visit the Business page.

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